by thedrawshop | Jul 8, 2020 | Marketing, Video Marketing
4 Strategies to Make the Most of Video Marketing with Low Traffic Sometimes people ask me, “Summer, how can I go viral with my video marketing?” There’s an unspoken assumption hidden inside that question — and it’s a harmful one. You see, entrepreneurs usually...
by thedrawshop | Jul 7, 2020 | Backstage Business
So much has changed over the last few months because of the global pandemic causing massive upheaval in many areas of business, including in leadership roles, and that’s why I’m so excited to have Peter Montoya here with me today. He is a gifted speaker, best-selling...
by thedrawshop | Jul 1, 2020 | Content Marketing, Marketing, Video Marketing
How to Get More Traffic, Leads and Sales with a Content Amplification Strategy A lot of businesses are trapped on a “content treadmill.” They create a piece, hit Publish, promote it for a few days — and move on to the next one. Rinse and repeat. And because...
by thedrawshop | Jun 30, 2020 | Backstage Business
Lisa Fabrega is an inner leadership mentor for high-earning women, helping them to expand their growth, wealth and success. For more than 10 years, she has helped corporate executives and entrepreneurs break through the boundaries that have been holding them back from...
by thedrawshop | Jun 23, 2020 | Backstage Business
Have you ever been in a meeting that seems to drag on for hours? Maybe you have been the one holding the meeting, and you can see from your employees’ faces that they are not absorbing anything you are saying. If this sounds familiar, today’s episode is...
by thedrawshop | Jun 16, 2020 | Backstage Business
I have followed Dr. Benjamin Hardy on Medium for a while now, and he is an incredible guy that I am so honored to have on the show today. Ben is an organizational psychologist and best-selling author of Will Power Doesn’t Work, as well as blogs that are featured...
by thedrawshop | Jun 10, 2020 | Marketing, Video Marketing
5 Clever Ways to Improve Your Marketing Funnel with Video How is your marketing funnel performing? If your answer is, “It’s fine… but it could be better,” I hear you. Of course you want to make the most of your funnel. Of course you want as many qualified...
by thedrawshop | Jun 9, 2020 | Backstage Business
I’m so excited to have Chad Peterson here with me today to discuss selling your business. Chad is the CEO of Peterson Acquisitions, an award-winning mergers and acquisitions firm that handles transactions ranging from $1 million to $25 million and above. They were...
by thedrawshop | Jun 3, 2020 | Business Brilliance, Marketing
How to Excel at Customer Support During a Crisis Customer support can be daunting even at the best of times. But when a crisis hits, it becomes so much more challenging… and so much more important. As you face refunds, cancellations, unreasonable requests, aggressive...
by thedrawshop | Jun 2, 2020 | Backstage Business
Are you someone who hears about a new strategy and gets super excited to try it right away? Do you find your head filling with ideas, but you haven’t executed enough on them to know if they will even work? Today I’m continuing my series on marketing and sales tips so...