How a Simple Whiteboard Video Helped This Website Beat 50,000 Competitors and Win a Prestigious Industry Award

Client gives The Draw Shop credit for award winning website

Nathalie Doobin has had a great year! The New York-based entrepreneur was recently named The 2013 Enterprising Woman of the Year by Enterprising Women magazine – and her flourishing building services company, Harvard Services Group, was recently awarded a 2012 Image Award for Best Company Website. The website award, which […]

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Female or Male Voice Over? You might be surprised…

How do you know which to choose, a male or female, with your whiteboard marketing video?

When our clients come to us to create their high converting whiteboard animation video, they always ask the following questions: “Should I do the voice myself?” “Should I choose a female or male voice over?” “Should they have an accent?” There’s a lot to decide on. Tone, accents, style… but […]

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The Top 3 Reasons Why The Draw Shop is Thankful


  1. We are so thankful for James Franco & Seth Rogan for their ridiculous & nightmarish sense of humor. 2. We are thankful because we love our artist’s, John-Luke’s Movember mustache. 3. We are thankful for our friends and fans that share a love for creative marketing videos that […]

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Content Marketers Are Getting Scared

Content Marketers Getting Scared

You don’t need me to tell you that content is crucial to your marketing plan. Not only does content marketing increase engagement and brand loyalty; it generates more traffic and more leads. What you might need me to tell you is what kind of content and how much will really […]

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Two Simple Pills for Reversing Your Video Storytelling Lobotomy

Video Storytelling Lobotomy

Bottom line…videos rule the world. The proof? YouTube is the world’s #2 search engine. Too bad so many YouTube marketing videos suck.     The Problem: Like any storytelling medium that becomes obsessively popular, everyone jumps on board slinging an ever increasingly array of lobotomized drooling storytelling videos at your target […]

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How to Pimp Your Video

Because Halloween is right around the corner, we thought this would be the perfect time to let you in on an upcoming series, How To Pimp Your Video.  Yes, it’s true. You can make your video even more awesome than ever before. Case in point: Machinima’s Draw My Life – […]

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Nine Reasons Why Online Video Advertising Kicks Television’s Butt

The Draw Shop | Whiteboard Animation Video

A recent survey found that 70% of senior advertising executives are planning to shift more of their television advertising budget over to online video advertising. The news isn’t surprising.  Online video advertising kicks television’s butt in so many ways. Here are just 9 of them: It’s cheaper. If you want […]

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Five Signs Your Homepage Is Costing You Sales

The Draw Shop, Home of Kick-Butt Whiteboard Animation Videos

Your homepage is the single most powerful tool you have to build a relationship with potential customers and encourage them to try your product or service. (Outside of actual salespeople, of course.) It’s the first thing visitors see when they arrive at your website via a search engine or a […]

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