by thedrawshop | Nov 11, 2021 | Business Brilliance, Video Marketing
There’s a lot of overlap between the most effective ads you’ll see online — and the goofiest, most ridiculous ads you’ve ever laid eyes on. Humor and creativity sell, especially today. Consumers are up to their necks in generic ads that don’t even try to earn their...
by thedrawshop | Nov 3, 2021 | Business Brilliance, Marketing
If you sell anything online, sooner or later you will want to set up a sales page for your offer. But what makes a persuasive, high-converting sales page? That, right there, is the million-dollar question (literally!). An effective sales page is much more than a...
by thedrawshop | Oct 28, 2021 | Business Brilliance, Marketing
We’re nearing the end of the spookiest month of the year! So today, let’s talk about things that go bump in the night and send a chill down your spine. And for us entrepreneurs, nothing curdles the blood and quickens the pulse like the thought of our marketing...
by thedrawshop | Oct 21, 2021 | Business Brilliance
Sales might just be the most essential business skill… and yet somehow, it’s also the most hated. Sure, there are lots of things about entrepreneurship that inspire negativity — but not nearly on the same level. For example, I’ve never heard anyone complain that...
by thedrawshop | Aug 18, 2021 | Business Brilliance, Marketing
No matter what business you’re in, you have three avenues of growth available to you. The first and most obvious? Get more customers or clients! This is where most business owners focus their efforts — through driving more traffic, generating more leads, or...
by thedrawshop | Jun 10, 2021 | Business Brilliance, Marketing
“Ugh, why isn’t my marketing working?” Millions of frustrated business owners are out there, asking that same question. Sadly, too often they jump to the most obvious (and wrong) conclusion. The timing of the campaign was wrong. They should have designed the sales...