3 Simple Hacks to Overcome “Blank Page” Syndrome

Want to make a journalist laugh? Ask them about writer’s block. We bet our entire net worth that they’ll chuckle and say, “The moment I get writer’s block, I’m fired.” And it’s true: journalists don’t have the luxury of suffering from writer’s block. But for the rest of us, it […]

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Is Your Marketing Being Defeated By This Secret Enemy?

    Every time you write about your business, an invisible fight takes place. In fact it happens any time you do any sort of communicating about your business; whether you’re shooting a commercial, making a pitch, or even just telling someone what you do at a networking event or […]

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Want Your Customers To Buy? Tell Them How

    Have you ever created what seemed like a very convincing piece of content…chock full of emotion, urgency, scarcity, authority, and as many other psychological triggers as you could cram in there… Yet somehow you ended up shaking your head at the results? Think back: Did you tell the prospect […]

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