Nine Reasons Why Online Video Advertising Kicks Television’s Butt

The Draw Shop | Whiteboard Animation Video

A recent survey found that 70% of senior advertising executives are planning to shift more of their television advertising budget over to online video advertising. The news isn’t surprising.  Online video advertising kicks television’s butt in so many ways. Here are just 9 of them: It’s cheaper. If you want […]

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Super Success Stories | Mimic Technologies

How Did This Company Used Whiteboard Animation to Boost Revenues by $250,000 – $300,000? Mimic Technologies knew their website was costing them business. Without a clear and engaging description of the main problem they solve for visitors, the site wasn’t doing a great job of conveying the value they offer.  […]

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Six Marketing Video Metrics You Need To Worry About

How do you measure the success of a marketing video? Is it the number of views it gets? The number of shares it generates? Or the number of people who sign up for your YouTube channel after watching it? While all of these numbers are helpful to know, they don’t […]

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