There are lots of things your videos don’t need in order to be engaging. They don’t need to be funny… They don’t need to be short… They don’t even need to be well-produced! So what gives? How do you really create an engaging viewing experience? Engagement...
In many ways, building a profitable, fast-growing company is all about creating a smooth experience. And we don’t just mean “for your customers.” That one is a must – if you want to stay in business. No, we’re talking about everyone else, too! Your team, your...
One big family. That’s how we like to imagine different explainer video styles. Live-action explainers are the dad – looks kind of milquetoast, but you know he’s decent and good-natured. The mom is cartoon animation – hilarious, smart, and dazzling. Then there...
America is the wealthiest country in the world. Yet somehow, our collective financial situation is a disaster. Consider this. One in three Americans have less than $5,000 saved for retirement… Well over 70% of US households are in debt – at a whopping $13...
Whiteboard videos don’t look like much – but they convert amazingly well. This leads most people to look at them and go, “Anyone can do it!” Nope. We’ve seen enough poorly made whiteboard videos to know: this is simply not true. That’s why in today’s article...
