by thedrawshop | Mar 19, 2019 | Explainer Videos
SaaS industry legends like to say that the best marketing strategy is all about building a great product. Make no mistake: the people saying that actually know how important marketing is. They’ve done a ton of it themselves. We don’t know if they intentionally...
by thedrawshop | Mar 12, 2019 | Explainer Videos
If you run a real estate business, how useful is video marketing to you? Is it really so effective that you can’t ignore it? Or can you get by without it? These are great questions. And we’ll tackle all of them right now! In today’s article, we’ll show the...
by thedrawshop | Mar 6, 2019 | Explainer Videos
Video has come a long way: from a rare novelty to 70% of all Internet traffic, as of 2017… and on track to reach 80% by 2022 (according to Cisco). So: what does the future of video marketing look like? It’s a tough question to answer from where we are....
by thedrawshop | Feb 28, 2019 | Explainer Videos
“How do I know that video marketing will work for me?” We see this question all the time. And the honest answer is: the only way to know for sure is to test video marketing for your business and validate if it’s the right choice for you. Consider this, though:...
by thedrawshop | Feb 19, 2019 | Explainer Videos
There are hundreds, if not thousands, of video marketing strategies you could be using to grow your business. But they aren’t all created equal! Their complexity, the investment of time and money required, and effectiveness are all over the place. So how do you...
by thedrawshop | Feb 11, 2019 | Explainer Videos
When you’re running a business, you need every advantage you can get – especially in a competitive industry. And it’s hard to think of a more competitive space than real estate! For starters, you are constantly bumping shoulders with other real estate brands,...
by thedrawshop | Feb 6, 2019 | Explainer Videos
“Should I use video marketing if I’m in the X industry?” We get this question all the time, for every industry from financial services (yes) to pest control (yes). But if we had to make a ranking, real estate would definitely feature in the top 3! Is video marketing...
by thedrawshop | Jan 30, 2019 | Explainer Videos
We get this question all the time. “Why should I use marketing videos if my current marketing works well for my business?” And the honest answer is… you shouldn’t! If you’re 100% satisfied with your ROI, then why mess with a good thing? You should only use marketing...
by thedrawshop | Jan 24, 2019 | Marketing, Video Marketing, Whiteboard Videos
On the surface, using marketing videos seems like a poor deal. “So you’re saying I need to invest a lot of time, money, and effort into high-quality video content… just because it’s the hot new thing right now? Can’t I just keep doing what I’m doing?” Well, here’s the...
by thedrawshop | Jan 15, 2019 | Explainer Videos
How do you create a marketing video that doesn’t just look and sound good, but also converts? The answer is very simple. Here it is… Remember Abraham Lincoln? More specifically, do you remember his famous quote: “Give me six hours to chop down a tree and I will spend...
