by Summer Felix | Feb 6, 2018 | Podcast
We’ve said it before and we’ll say it again. If you want to be at your best – as an entrepreneur, a partner, a parent, and a human being – it helps to stay healthy. And when you think “healthy lifestyle,” diet is probably the first thing that comes to mind. Sadly,...
by Summer Felix | Feb 5, 2018 | Business Brilliance, Content Marketing, Marketing
Successful marketing videos take a lot of creativity and imagination to create. They also take blood, sweat, tears, ruthless focus – and a whole bunch of hard choices. And that’s what we’ll talk about today. Fun! In this article, we’ll examine 7 counter-intuitive...
by Summer Felix | Feb 1, 2018 | Business Brilliance, Content Marketing, Explainer Videos
When it comes to using explainer videos for business, most entrepreneurs have a very specific idea of what it might look like. More often than not, they put an explainer video on their homepage and call it quits – or sometimes they go the extra mile and produce some...
by Summer Felix | Jan 30, 2018 | Podcast
To be good at marketing, you want to study the best. Household names. Industry legends. Hall of famers. But to become truly great at marketing, you need to look outside the world of business. Study the lives of famous people who changed the world. Read fiction and...
by Summer Felix | Jan 26, 2018 | Business Brilliance, Explainer Videos
Last time we talked about what explainer videos are, and how you can use them in your business. Today, let’s examine what separates the best explainer videos from the rest. It pays to invest in exceptional marketing videos – literally. A great explainer video...
by Summer Felix | Jan 23, 2018 | Podcast
Entrepreneurs sure love to discuss the challenges of building and running a business. But there’s one in particular we don’t talk about enough. For many business owners, it can be ridiculously hard to market their own product or service effectively – for one simple...
by Summer Felix | Jan 16, 2018 | Podcast
You can tell a lot about a person by studying their self-improvement habits. Some people never invest in themselves – and look down on everyone who does. To them, buying a self-help book, going to an event, or taking a class is an admission of failure: “If I do this,...
by Summer Felix | Jan 15, 2018 | Podcast
There’s one subject every entrepreneur should study… but so few of us actually do. Spirituality. Not what you expected, is it? You see, every other business blog you visit today will tell you to study marketing, or sales, or management – even philosophy. All of these...
by Summer Felix | Jan 12, 2018 | Content Marketing, Customer Engagement, Explainer Videos
Explainer videos are everywhere – and for good reason. For many brands, they are the “secret weapon” for increasing conversions and turning visitors into buyers. Whether you’re a Fortune 500 company or a small business, you can benefit from a well-made explainer video...
by Summer Felix | Jan 9, 2018 | Awesome Animation Videos, Business Brilliance, Cartoon Animation
There are two kinds of whiteboard and cartoon animation videos. Those that get customers excited and committed to take action – and those that leave people thinking, “Huh? What was that about?” What gives? Which qualities make the difference between a forgettable...