5 Ways to Thrive as a Business Owner in a Time of Crisis “What’s going to happen?” I’ve been asking myself this question a whole lot lately. As entrepreneurs, we love to say how we embrace uncertainty, rise to any challenge, and thrive under pressure. Well, now the...
3 Underrated but Effective Video Promotion Strategies for Your Content There are two kinds of video promotion strategies. The ones that you’re supposed to do, like posting on social media, emailing your list, or bugging influencers for a share. You know — the basic...
How to Drive Engagement and Sales with Truly Unique Video Content Pop quiz: can you guess how many hours of video are uploaded online every minute? (And don’t cheat by googling it!) …You still googled it, didn’t you? Oh well. The answer is, we don’t really...
How to Create High-Converting Product Videos for Ecommerce – with the Power of Storytelling The science is in: product videos for ecommerce can, and do, boost conversions! That’s the good news. The bad news is, most brands don’t do a great job using video to sell...
4 Steps to Improve Your Video Marketing Strategy for 2020 It’s a brand new year! Which means, it’s time for the all-important question… Is your video marketing strategy ready for 2020? Well, don’t worry — because you’re about to whip it into shape! In today’s...
What a Twist! How to Use Plot Twists in Brand Storytelling to Defy Expectations, Delight Your Viewers, and Boost Conversions “The Empire Strikes Back,” “The Sixth Sense,” “Planet of the Apes”… If our movie output says anything about humanity, it’s this: we sure...
