by thedrawshop | Jan 24, 2019 | Marketing, Video Marketing, Whiteboard Videos
On the surface, using marketing videos seems like a poor deal. “So you’re saying I need to invest a lot of time, money, and effort into high-quality video content… just because it’s the hot new thing right now? Can’t I just keep doing what I’m doing?” Well, here’s the...
by Summer Felix | Jul 18, 2018 | Marketing, Video Marketing
Here at The Draw Shop, we’ve always said that going viral is overrated. But then again, we’ve had our videos go viral numerous times – like this book trailer, or this hybrid live-action/whiteboard animation music video… So it’s easy for us to say that like it’s...
by Summer Felix | Jun 26, 2018 | Awesome Animation Videos, Content Marketing, Marketing
Your brand needs to shine through everything you do – including your video content. If it doesn’t, you’ll have a tougher time generating leads, getting exposure, and converting prospects into customers. For this reason, animated videos get a bad rep. Most...
by Summer Felix | Jun 20, 2018 | Business Brilliance, Explainer Videos, Marketing
People often ask us, “I’m in real estate. Will explainer videos work for me?” It’s understandable: when you do business in such a hyper-competitive industry, you want your marketing to be as effective as possible. Well, ten times out of ten, the answer to that...
by Summer Felix | Jun 12, 2018 | Business Brilliance, Marketing, Whiteboard Videos
Whiteboard videos for websites can skyrocket your online conversions… when done right. Whether it’s making your landing page 80% more effective or adding multiple six figures to your annual revenue – all of which is possible, and all of which we’ll discuss! –...
by Summer Felix | May 29, 2018 | Marketing, Video Marketing
A well-made animation video can do wonders for your business (just ask our clients). But the process of creating one and using it in your marketing ain’t exactly intuitive! It’s equal parts an art and a science. That said, there are certain rules of thumb you can...
