by thedrawshop | Mar 30, 2023 | Business Brilliance, Marketing
“It’s OK if people don’t immediately love my offer. They will once they learn more about it!” …Does this sound familiar? You have a highly sophisticated B2B product (or service!). You know it can create massive value for your business customers — if they buy in and...
by thedrawshop | Feb 23, 2023 | Marketing, Video Marketing
Frustrating, isn’t it? You’ve poured all that money, time, and labor into creating the perfect marketing video… Or so you thought. Because while it seemed perfect to you, your audience had other ideas. And when you shared your video with them, their...
by thedrawshop | Feb 16, 2023 | Content Marketing, Marketing, Video Marketing
Marketing doesn’t offer very many “silver bullets.” If you want to generate massive ROI from promoting your business, then you’d better be ready to put in work. Patient, strategic, non-flashy work. And video marketing is no exception. A lot of...
by thedrawshop | Jun 23, 2022 | Business Brilliance, Marketing, Websites
Welcome to Part 3 of my new series about designing a simple and devastatingly effective video-powered funnel. Every week, starting today and until the end of June, I’m going to teach you about one aspect of funnel creation — so you can attract, nurture, and convert...
by thedrawshop | Jun 16, 2022 | Business Brilliance, Explainer Videos, Marketing, Video Marketing
Welcome to Part 2 of my new series about designing a simple and devastatingly effective video-powered funnel. Every week, starting today and until the end of June, I’m going to teach you about one aspect of funnel creation — so you can attract, nurture, and convert...
by thedrawshop | Jun 9, 2022 | Business Brilliance, Marketing, Video Marketing
Welcome to Part 1 of my new series about designing a simple and devastatingly effective video-powered funnel. Every week, starting today and until the end of June, I’m going to teach you about one aspect of funnel creation — so you can attract, nurture, and convert...