Email is still king. Even now, in 2021, it remains one of the highest-ROI marketing channels available to online entrepreneurs — generating as much as $44 for every $1 you invest in it. Today, I want to show you a few strategies to increase the power of your email...
Want to Boost Your Revenue-per-Customer? Do This When it comes down to it, there are only 3 ways to grow a business. Get more customers to buy from you (self-explanatory) Get existing customers to buy more often (increasing lifetime value) Get customers to...
5 Strategies to Convey Authority and Credibility for Your Offer and Brand — with the Power of Video Does your brand inspire trust? Here’s why I’m asking: customers will only give you their attention, money, and loyalty if they know they can trust you. If they...
3 Keys to Success with Online Courses in 2020 (and Beyond) Building and launching a profitable online course right now, in 2020, feels a lot harder than 10 or even 5 years ago. For starters, there are just so many of them already — for every niche you can...
How to Come up with a Winning Online Course Idea (Or Several!) You’ve been thinking about creating an online course for a while now. But the problem is… you don’t know what kind of course to build. Maybe you don’t have a single idea — or vice versa, you have...
5 Steps to Optimize Your Marketing Videos for Engagement This is going to sound counter-intuitive, but… Right now is a great time to market your product or service. According to Akamai — one of the biggest cloud service providers — internet traffic is up over...