You know what a sales funnel is, but do you know why you need one, and what it should look like? In this episode, I’m continuing the series on building the ultimate sales funnel and giving you all the essentials you need to convert cold prospects into raving customers.

Listen in as I dive into the step-by-step process for building a powerful funnel that converts—no matter where your prospect is in the buying process. I’ll be taking you through how to create an ad that gets your prospects to click and how to create a landing page that gets them to take action. By the end of this episode, you will have a huge advantage over your competition because I can guarantee that most of them are getting this part all wrong!

In this episode, we cover topics such as:

  • The essentials of a successful landing page.
  • How to write ad copy that converts.
  • The purpose of each step of the funnel.
  • How to write ads specific to Facebook.
  • One thing you can do to dramatically increase conversions on your landing page.


Please enjoy today’s episode — and visit the resources below to find everything mentioned in the show!

What you will hear:

[2:42] A recap of the previous weeks’ episodes in this series.
[5:10] How this episode will propel you beyond where your competition currently is.
[6:23] Why your ad copy needs to be nothing less than top-notch.
[8:52] The specific job of each step of the funnel.
[10:50] How to write killer ad copy that gets prospects to click through.
[15:15] How to write ads specific to Facebook.
[18:20] The essentials of any converting landing page.
[25:05] A surefire way to increase the conversion rate on your landing page.
[27:08] What you can expect in the coming episodes on this topic.

Ideas Worth Sharing:

You need to give them a solution to their problem. - @summerfelixmulder Click To Tweet What they mostly care about is what you can do for them and how it's going to make their life better. That's really the only reason they're going to click on your ad. - @summerfelixmulder Click To Tweet Overcompensating for anxiety is like a sure-fire way to increase your conversion rate on your page. - @summerfelixmulder Click To Tweet


Subscribe & Review in iTunes

Are you subscribed to Backstage Business? If not, I strongly suggest you do. This way you won’t miss a thing! Subscribe here: Backstage Business

And here’s what we would be the ultimate supreme: If you left me a review on for Backstage Business as well. This will help other genius business leaders and entrepreneurs like you find the podcast.

Plus, it would be super fun for me to get to enjoy my morning coffee while reading them! Just click here, click open in iTunes, select “Ratings and Reviews”, tell me your favorite moment and best takeaway and I may just send you a really cool token of thanks!