No, we are not starting a CSI spinoff about entrepreneurship. Though you have to admit, it would have been cool.

It wouldn’t? Oh well… maybe one of these days we’ll come up with a hit TV show idea!

Here’s what today’s headline is all about:

We’re going to discuss the forensic approach to growing your business. We’ll talk about:

  • How to dig deep into your data and metrics to uncover what works and what doesn’t.
  • Detecting inefficiencies before they start to hamstring your growth and profits.
  • Using data to engineer breakthroughs and accelerate growth at exactly the right time.
  • Overcoming the growing pains of moving from 6 figures into 7, 7 into 8, and beyond.

And more.

It’s exactly as nerdy and tactical – and awesome! – as it sounds. If talking about metrics, and measuring performance, and making data-driven decisions makes you rub your palms with anticipation and delight… you’re in the right place.

Or at the very least you’ve been warned!

This week on the Get Genius podcast, we have invited Molly Montgomery to be our guide and subject matter expert… and a calm, reassuring presence in your ears as we dive deep into the weeds of growing your business the smart way.

Molly is the founder of Ascension – a startup advisory firm for high-performing entrepreneurs and visionary leaders. She helps business owners like you to grow or scale their companies with confidence.

Molly uses forensic techniques to help her clients fuel growth and increase profits. She will share how exactly that works in the episode. Molly’s firm helps entrepreneurs to develop, manage, and grow the financial foundation of their company. This includes making sense of their financial data and discovering new ways to measure and assess performance.

If you’ve been trying to multiply your revenue, make a lot more hires, or just get better at measuring your business performance and acting on the data you collect, Molly is here to help.

This is a value-packed episode for any entrepreneur, but it’s especially powerful if your company is relatively new and you’re still figuring out where to apply your limited resources for maximum ROI. You’re going to hear a lot of insights that will save you months, possibly years of expensive trial-and-error down the road.

So without further ado, please enjoy this conversation with Molly Montgomery!

Click here for the full transcription

Here’s what you will learn:

[00:15] Introducing Molly

[05:06] How Molly got involved with helping startups to grow

[09:04] Common growing pains that sink most businesses at the startup stage

[14:59] Molly’s secret for changing her clients terrible business habits

[18:39] How Molly uses the forensic approach with clients, and why it works so well

[22:20] Identifying “resource gaps” and opportunities in your company

[25:27] Key metrics you aren’t measuring but absolutely should

[32:38] Wondering when it’s the right time to make a new hire? This tip will help!

[36:34] Learning to love the emotional rollercoaster of building a business (in a wholesome, non-Stockholm syndrome way)

[43:11] Where you can find out more about Molly

Resources from Molly:

Molly’s advisory firm, Ascension

Connect with Molly on LinkedIn

Ask Molly a question on Quora

Molly’s Instagram