As the owner of a company, you really have one job: to make money through selling your product. Everything in your business is dependent on the revenue you bring in, and that is dependent on your marketing. So how do you develop a marketing strategy that stands out and is different from what other companies are doing? You find the problem your customer is having and show them how you can solve it.

In this episode, I will be explaining how to identify the internal problem versus the external problem you are solving for your audience, as well as the importance of marketing toward the feeling your customer will have after receiving your service. If you are ready to boost your marketing technique and have a business that is so successful you can predict your cash flow, this is the episode for you.

In this episode, we cover topics such as:

  • How to figure out the problem you solve for your customers.
  • The importance of marketing.
  • How to make your marketing stand out.
  • The internal problem versus the external problem you solve.

Please enjoy today’s episode — and visit the resources below to find everything mentioned in the show!

What you will hear:

[4:27] – The most important job you have as the owner of your business.

[6:30] – The benefits of good marketing.

[10:45] – How to stand out when marketing to your ideal customer.

[15:01] – How to identify the feelings people have when they use your service.

Ideas Worth Sharing:

How do I make sure that I have something that’s constantly working for me to deliver those highly qualified leads? - @summerfelixmulder Click To Tweet Marketing is the single most important thing to make more sales.- @summerfelixmulder Click To Tweet Having a successful business where you can actually predict your cash flow…is really dependent on good marketing.- @summerfelixmulder Click To Tweet


Subscribe & Review in iTunes

Are you subscribed to Backstage Business? If not, I strongly suggest you do. This way you won’t miss a thing! Subscribe here: Backstage Business

And here’s what we would be the ultimate supreme: If you left me a review on for Backstage Business as well. This will help other genius business leaders and entrepreneurs like you find the podcast.

Plus, it would be super fun for me to get to enjoy my morning coffee while reading them! Just click here, click open in iTunes, select “Ratings and Reviews”, tell me your favorite moment and best takeaway and I may just send you a really cool token of thanks!